Monday, February 1, 2010

Napoleon Perdis Passionately Supports Ovarian Cancer Australia

Napoleon Perdis Cosmetics is teaming again with Ovarian Cancer Australia in an effort to raise funds and awareness of this deadly disease. In 2008, the beauty stalwart donated the net proceeds from the sale of DeVine Goddess Lipstick in Hera to the charity. As of February 1, 2010, Napoleon Perdis is now contributing the net proceeds of every Auto Pilot Lip Service sold at a Napoleon Perdis concept store.  So each time a customer purchases the lip balm in Original, Hush or Cherry, they’re contributing to an extremely worthy cause.  

Every year in Australia around 1500 women will be diagnosed with ovarian cancer and more than 850 will die of the disease. Ovarian Cancer has always been considered a silent killer: About 75% of women diagnosed will be at an advanced stage, where the cancer has spread and is very difficult to treat successfully.  When ovarian cancer is diagnosed at an early stage, the outlook is exceedingly good, with as many as 90% of patients being cured.  Unfortunately, only about 25% of diagnosis is at an early stage.  The Auto Pilot collection at Napoleon Perdis is emblazoned with the image of Amelia Earhart, the pioneering aviatrix who conquered the skies and inspired generations of women. Ovarian Cancer Australia takes Earhart’s empowering message a step further, by supporting ovarian cancer patients through their journey and raising the profile, education and community awareness of ovarian cancer.   

On February 12, 2010, Napoleon Perdis stores nationally will host a special in-store event “Make Me Over Day” to raise awareness and funds for Ovarian Cancer Australia. For one day only, customers can book in for a full makeover and pay only half the price ($40) with $20 donated towards the charity.   AUTO PILOT LIP SERVICE – RRP: $28  Auto Pilot Lip Service to benefit Ovarian Cancer Australia  is available in Napoleon Perdis Concept Stores only.  

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